Meat comes first
The first ingredient is always beef or turkey.
Our story
Why does every protein bar taste like dessert?
HackFuel started with that question. If you want protein on the go, you are usually offered chocolate, caramel or cookie dough. We wanted something that tastes like food. So we made it from meat.
The idea
Real meat, made to carry
Cured beef and cured turkey, pressed into a 25 g bar and wrapped one by one. Meat is the first ingredient in both. There is no coating, no sweetener and nothing to melt, so it goes wherever you go.
- 166 g of fresh beef in every 100 g of the beef bar
- 183 g of fresh turkey in every 100 g of the turkey bar
- 9 g of protein in every 25 g bar
From the founder
“Protein should taste like food.”
Ana Baido, founder of HackFuel
Draft: Ana to send two or three lines on why she started HackFuel, and confirm this quote or replace it.What we stand for
Four things we will never change
Savoury, never sweet
No chocolate, no cookie flavours, no sweeteners.
An honest label
Every number we share is printed on the pack.
Made to move
25 g, no fridge, ready for the gym bag or the beach.
So far
The first chapter
The first run
2,000 bars: 1,000 beef and 1,000 turkey, in display boxes of 12.
Launch in Marbella
HackFuel launched in Marbella on 28 October 2026, after the first tastings won people over.
First stockist
VK Salón in Estepona was the first place to sell HackFuel. More are on the way.
Taste it
Fuel your real life.
Order a box of 12, or find HackFuel in store along the coast.
